Oxford company APS Masonry have just put the final touches to a ‘love it, hate it’ battle over Marmite in Burton-on-Trent, where the yeast spread has been made for more than 100 years, by producing a stone Marmite sculpture for the town centre.

The ‘love it’ side won the argument and creative agency Spark commissioned brand consultants JAM to design the sculpture, which APS Masonry were commissioned to make in Portland limestone within a budget of £15,000.

The block of stone was put on APS’s G-Rex CNC workcentre to be produced after a 3D model from JAM was scanned into the computer. The finished piece is instantly recognisable as the distinctive shape of a Marmite jar.

The shrine to Marmite, which has been nicknamed Monumite, was unveiled by East Staffordshire Council Mayor David Leese last month (October). It takes pride of place in the town’s Market Place, next to the library and overlooking the River Trent.